Stoneline
General Contracting Website Design
General contractors who look professional online close more jobs offline
Home renovation is a $400B industry. Homeowners are spending more than ever — but they're researching contractors harder than ever too. Your website is your first interview.
The problem
Your general contracting business is losing jobs to competitors with better websites
Homeowners research 3-5 contractors before requesting a single estimate — and your website is where they decide if you make the cut
Your portfolio is on your phone's camera roll, not on your website where clients can see it
You've built $500K+ homes but your website looks like it was made for free on Wix
Competitors with worse craftsmanship are winning bids because they look more professional online
You're relying entirely on referrals while leaving thousands of online leads to your competition
$50,000+
average home renovation project value
88%
of homeowners research contractors online before hiring
3-5
contractors researched before requesting an estimate
The solution
What a great website actually does for your general contracting business
Win the research phase
By the time a homeowner calls you, they've already decided you're worth talking to — or not. A website with detailed project case studies, clear process explanations, and real client testimonials wins the research phase before you ever meet.
Showcase the scale of your work
Kitchen remodels, additions, new builds, commercial buildouts — a proper portfolio with project details, timelines, and before/after photos shows the breadth and quality of your capabilities in a way a business card never could.
Attract higher-value projects
A professional website naturally attracts more serious clients. Homeowners planning a $100K renovation expect to hire a contractor with a real online presence. A great website signals you operate at that level.
Reduce tire-kickers
Clear service descriptions, project galleries, and transparent information about your process filter out bad-fit leads before they waste your time. The people who do call are pre-qualified and serious.
The ROI
One renovation project pays for your website 10 times over
The average home renovation is $50,000-$150,000. Even a smaller project like a kitchen remodel runs $25,000-$75,000. Your website investment of $2,500-$10,000 is a rounding error on a single project. And it works 24/7, 365 days a year.
Website Cost
One-time investment
1-2 New Jobs
Pays for itself fast
What we build for general contracting companies
A website designed to book you more jobs
Ready to start winning more renovation and construction projects?
Get a free personalized video audit of your website. We'll show you exactly what's costing you leads and how to fix it — in 48 hours.
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